Foundation Hosts Ethnic Media Briefing

Sandy Close, executive director of New America Media.

More than 20 representatives from ethnic media outlets thorughout the Bay Area visited the foundation July 13, 2006, for a briefing on local children's health issues.

The briefing was coordinated by New America Media, and included representatives from the Latino, Vietnamese, Iranian, Korean, Chinese, Filipino, Russian, Ethiopian and youth press.

The briefing focused on a public opinion poll and a survey of parents, both commissioned by the foundation. The public opinion poll, conducted by Field Research Corporation, found that a majority of Bay Area residents, and Californians in general, are more concerned about the well being of children than any other issue.

Media cover the briefing.

The survey of parent opinions was conducted by the Survey Policy Research Institute at San Jose State University. This survey found that while parents of all ethnicities consider their children's health to be excellent overall, they report being concerned about chidlren's weight and stress levels. The survey included representative samples of both Asian (including Vietnamese, Indian, Pacific Islander and Filipino) and Latino parents.